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  • Writer's pictureHinton Magazine

Tru Lyfe Passion

Inspiration can come from anywhere; a famous quote or seeing an heroic act but for Thomas Glover, The founder of fashion brand Tru Lyfe Passion, the inspiration came from the way he sees people living they're lives. He seeing the ambitions of the people around him and build his brand is what he feels people are striving for. We sat down with the entrepreneur to talk all things Tru Lyfe Passion, from where his design ideas come from to new collections.

For those that aren't aware of 'Tru Lyfe Passion', how would you describe your brand?

Tru Lyfe Passion is an lifestyle brand it represents who you are and what you stand for. We all believe in something that represents our lives. So when you wear Tru Lyfe Passion it represents who you are!

What was the inspiration and motivation for you to start your own brand?

My motivation really came from paying attention to the lives f everyday people and what they do and why they do it. Peoples lives inspired me to build a brand that represents what people strive for. Which is living their Tru Lyfe Passion

How do you go about designing your garments?

Most of my garments are based off trends of the world at the time. When i see somebody passionate about what they do it gives me that spark , that idea to try and re-create that passion and turn it into clothing that they can wear and be comfortable in.

There seems to be a message you're trying to get across with your brand, what is the message you're trying to get out there?

I mean the main message is to Live Young For Eternity. We want people to be comfortable in what they wear while doing what they love. If they’re not already doing so we want people to wake up and strive to live their tru Lyfe Passion is what were about. Be happy, be comfortable while doing what you love.

How do you see the future for Tru Lyfe Passion?

The next 5 years global. Our clothing being sold by big clothing retailers. I see us being a mainstream brand that the people will love to wear and the stores would love to sell . A bunch of collaborations in the future as well. We Might even open a Tru Lyfe passion store?

Is there anything you can tell us about your next collection?

All womens collection, sleepwear, lingerie and accessories coming in 2021 got a lot in store for the women going in to 2021.

Thank you for your time Thomas.

Thank you.

You can shop the full collection from Tru Lyfe Passion over at