Nothing attracts consumers to a brand (not a garment) more than the brand being relatable to the consumer. Many brands founded by huge celebrities have the pulling power because of who they are, they're guarenteed sales but for how long? it's 2021 wake up, more and more people every day are choosing to shop with brands who have the same ethical mind as they do. One's who are considering the planet and the people living on it when producing their garments.
Danish sustainable luxury brand 1 People, designs effortlessly timeless looks for conscious-minded women so that they can stay stylish in an ethical, high-quality fashion. Speaking to the brand about what they stive for their brand to represent, they told us, 'Minimalism is at the heart of 1 People and in our Danish DNA', They continued, 'That’s why all of our products are meticulously handcrafted by our artisans, offering simplicity and versatility, whilst providing a sustainable solution for women wanting more from their wardrobe'. To no only offer sustainable garments because it's what consumers want, they do it because they know it's whats needed to be done. This is what the future should and will hopefully be like for all brands... worldwide.
Very focused to keep to their ethically concious practices the brand are all about transparency, with them stating it 'is of primary importance to us'. Boasting the fact they 'equip our products with sufficient information to make you well-informed', thy have truly gone over and beyond to ensure people expect this for them.
1 People based in Denmark stocks a wide range of Luxury womens garments such as; Ready to wear (Jumpsuits, Coats ect), Underwear, activewear, swimwear and a wide range of accessores including incredibly stylish bags for all ocassions.
You can shop the full collection from 1 people over at 1people.com