top of page
  • Writer's pictureHinton Magazine

Men's Fashion Series: The 1930s: Hollywood Glamour Amidst Economic Despair

As the golden confetti of the Roaring Twenties settled, the world found itself on the precipice of economic catastrophe. The Great Depression cast a long shadow over the 1930s, but even amidst this darkness, the silver screen of Hollywood shone bright, casting a glow on the fashion of the era.


1930s fashion

The 1930s was a tale of two worlds. On the streets, men tightened their belts — both metaphorically and literally. Yet, in the world of cinema, opulence remained, providing an escape from the harsh realities of life.


The Economic Reality and Fashion: The Great Depression shaped more than just economies; it shaped wardrobes. Suits of the 1930s leaned towards a simpler, more streamlined look. Gone were the flamboyant accessories, replaced by a more practical approach to dressing. Yet, even with limited resources, the emphasis on looking respectable remained. Double-breasted suits became popular, with wider lapels giving an appearance of broader shoulders — perhaps a subconscious reflection of carrying heavy burdens.


Hollywood's Golden Era: But if day-to-day fashion echoed austerity, Hollywood was a different story. This was the Golden Age of cinema, and stars like Clark Gable, Fred Astaire, and Cary Grant provided a sartorial escape. Their impeccable style on screen — tuxedos, tailored suits, and slicked-back hair — set the standard for formal wear. They became not just actors, but icons of elegance, capturing the aspirations of many.


Footwear and Accessories: The decade saw an evolution in footwear. The sturdy and practical brogue, often in brown, was a common choice. Yet, for formal occasions, the black patent leather shoe was the go-to. Hats retained their status as essential accessories, with fedoras and trilbies adorning the heads of both the common man and the Hollywood star.


Casual Attire: Sportswear began to influence everyday fashion. Golfing attire, like plus-fours and argyle socks, began making appearances off the greens. The polo shirt, introduced by tennis player René Lacoste in the late 1920s, gained popularity throughout the 1930s as a casual yet refined option.


Looking back, the 1930s showcased resilience. Men's fashion found a balance between the austerity of the times and the aspiration for better days, drawing inspiration from the glamour of Hollywood.


Comments


bottom of page