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  • Writer's pictureHinton Magazine


Picking the right footwear to go with our outfit isn't just a problem women face, men of course have this issue too. Whether it be picking the right shoe or trainer or what colour footwear you should be wearing to make sure it matches your outfit these are things that are time consuming. What if I told you there was a brand that could solve this problem for you, meaning it save you time... Well there is Vivvant.

Vivvant: Where the Modern Gentleman Is Headed, is a mens footwear brand that mixes classic Italian quality and craftsmanship and modern London sensibilities. To bring you the ideal ramge of footwear for all occasions. Speaking to the brand they tell us, 'Where you are going is only as important as how you are getting there. Whether it’s the office, a night out, or a special occasion, the right pair of shoes gives you the confidence you need to succeed'. Showing that they firmly believe the choosing the right footwear is just as important to men as it is for women. The brand even go on to say 'Because we believe that wherever you’re going, it’s important that you get there in style'. Expressing the brands passion for the industry.

In an era which is dominated by fast fashion its brand like Vivvant that keep the traditional fashion brand journeys alive. Focusing on the quality of the design and the tradtional craftsmanship the brand produce high quality footwear that they can be proud of. Commenting on this the brand say, 'The modern gentleman deserves a shoe that holds up to his demands. This means style, but it also means quality design and reliable craftsmanship. When we launched Vivvant, we brought with us a lifetime of fashion and tailoring experience. It is this experience and attention to detail that we put into every shoe, from design to creation'. They continue, 'Using the highest quality Tuscan leather and handcrafted for excellence, we bring the level of craftsmanship that your shoes demand to hold up to the wide-range of activities that fill your life'.

The collections from Vivvant are inspired by London, focusing on the capital city's history of bringing the biggest and the brighest trends and styles. They beleive this was founded and made popular by 'The Modern Gentleman'.

So what is 'The Modern Gentleman' ? Vivvant believe the modern gentleman is someone whos;

- A Man who values the importance of classic quality

- Dares to be different

- Showacses fashion-foward style

speaking about there designs and the link the the Modern London Gentleman the brand said, 'We put design to the test to create shoes that serve as unique statements, wherever you may be. Because, at the end of the day, no matter where you’re going, we want to take you into the future'.

You can shop the full collection from Vivvant over at now!