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  • Writer's pictureHinton Magazine

Food glorious food - South Korean umami brand launches to shake up Brit’s seasoning game

Following great success in Spain and the US, the South Korean plant-based seasoning sauce made out of umami rich vegetables, and loved by Michelin Star Chefs, Yondu (, has launched in the UK, encouraging Brits to integrate cooking with the ‘Joy of Veg’.

The 100 per cent plant-based sauce is made from a three-month slow fermentation process of organic, protein-rich soybeans blended with a simmered seven vegetable broth making it unique to the market. Yondu has already received global praise from renowned Michelin Starred Chef José Andrés and Michelin Starred Chef Quique Dacosta.

Yondu’s belief is that a happy life starts with good food. And that journey, begins in the home, where cooking and enjoying food nourishes more than just your physical being as it feeds relationships and builds bonds between cultures.

Adding just a few teaspoons of Yondu to broths, soups, stir-fries and any other everyday meal, creates a quick and easy way to give a boost of flavour and balance to dishes. Additionally, it’s a great plant-based alternative for bouillon, concentrated stock, or fish sauce and can be added to recipes at any stage of the cooking process.

Yondu is set to become a staple cooking sauce and condiment in British kitchens – regardless of which cuisine is being cooked up, as it strives to help individuals unlock the versatility, colour and ultimately – joy – that cooking with a vegetable centric diet can bring.

Yondu has been created by Sempio, a family-run South Korean food company established in 1946. Three generations on from its humble beginnings of being the first company in Korea to start developing plant-based fermented specialities, Sempio has stayed true to its founder's philosophy of only creating food products that he would want his children eating every day. Vegetable consumption in South Korea is also among the highest in the world and its products have become an essential household brand in Korean cuisine to add flavour and taste to dishes.

Yondu is available to purchase via its UK website and Amazon, retailing at £6.88 for 275ml. Visit for cooking inspiration.

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