Desi Daru Mango Vodka Lands on Waitrose Shelves Nationwide
- Hinton Magazine

- 11 minutes ago
- 2 min read
The wait is finally over for fans of innovative spirits. Desi Daru, the British-Indian vodka brand that has taken the global scene by storm, is now available in 140 Waitrose stores across the UK. From November 9th, shoppers can discover the brand’s signature Alphonso Mango Vodka, a drink that marries the finest English craftsmanship with the sun-soaked sweetness of India’s King of Mangoes.

Founded in May 2023 by husband-and-wife duo Mohit Singh and Aneet Kaur, Desi Daru was born from a desire to create a vodka that truly represents their dual heritage. Crafted in Oxfordshire from English winter wheat and distilled seven times, the vodka delivers an exceptional smoothness that has quickly captured the attention of the spirits world. Its Alphonso Mango Vodka draws on the prized mangoes of Ratnagiri, Maharashtra, offering a richness and vibrancy that is impossible to ignore.
The brand’s meteoric rise has been accompanied by a string of international accolades. Desi Daru has claimed the title of World’s Best Flavoured Vodka at the World Drink Awards, Best Flavoured Vodka at the Las Vegas Global Spirit Awards, and a coveted three-star Great Taste Award, an honour reserved for fewer than two percent of entries. The Independent Wine and Spirit Competition also awarded it an extraordinary 99 points, cementing its reputation as one of the finest flavoured vodkas on the planet.
John Vine, Spirits Buyer at Waitrose, explained why the store was eager to stock Desi Daru. “Our customers are always looking for quality, and Desi Daru is undeniable quality. They are leading the way in premium flavoured vodka, and we cannot wait for shoppers to experience their Alphonso Mango Vodka.”

For Mohit Singh, seeing Desi Daru on Waitrose shelves is a personal milestone as much as a professional triumph. “When we started the business, we set ambitious goals, and one of our biggest was to see our vodka alongside some of the world’s best-known spirits,” he said. “This vodka celebrates our dual heritage, inspired in India and born in Britain, and it is incredibly special to see it now reaching customers nationwide.”
The Waitrose launch follows a remarkable year for the brand. Desi Daru achieved B Corp certification, set new sales records, and became a social media sensation. Its One Sip, One Day initiative ensures that every 25ml measure provides clean drinking water for one person for an entire day, translating into a whole month of water with each bottle.
Shoppers can now enjoy Desi Daru Alphonso Mango Vodka for £39.50, with a special launch offer of £33 running until 1st January 2026.
Desi Daru is not just a drink; it is a celebration of culture, craftsmanship, and a bold, modern approach to vodka that is impossible to overlook.
.png)
_edited.jpg)












Comments