How Matcha! Unveils Its Ultimate Gift Collection for the Matcha Obsessed

There is something quietly uplifting about walking into How Matcha!, the Marylebone and Notting Hill favourite that has built a loyal following of regulars who come not just for the drinks, but for the feeling the place gives you. This year, the team has taken that unmistakable energy and packed it into a holiday collection designed for anyone who appreciates calm mornings, slow rituals and that unmistakable green glow.

The 2025 Matcha Lovers Gift Guide arrives with the same charm that has made the cafe a London staple. It is thoughtful, beautifully curated and effortlessly stylish, inviting fans to bring a little of that How Matcha! magic home for Christmas.

The centrepiece is the Ceremonial Grade Matcha at forty pounds, harvested from the stillness of the Kagoshima tea fields. Its deep green shade, smooth finish and natural sweetness give it the presence of a luxury product without ever losing its sense of tradition. It is a gift for someone who values the beauty of routine and the quiet luxury of quality.

Alongside it comes the Purple Bamboo Chasen Whisk at thirty five pounds, handcrafted from natural bamboo with a striking violet tint that feels almost too beautiful to use. It is designed to create the perfect velvety froth and is destined to become the tool that transforms a morning moment into a small ceremony.

For those who love a little wearable devotion, the signature cotton tote at twenty five pounds captures the playful personality of the cafe, while the washed green Whisk Cap at thirty pounds feels like a nod to streetwear culture with a dose of matcha personality. Both pieces are relaxed, cool and unmistakably How Matcha!.

The oversized T Shirt at thirty pounds arrives in Egyptian cotton, soft and dependable with quotes that give fans a chance to express their matcha mindset with a hint of wit. It is easy, comfortable and the type of piece that slips seamlessly into a weekend wardrobe.

Rounding off the collection are the essentials. The one gram spoon at five pounds for perfect portions, and the fine matcha strainer at five pounds for that flawless, creamy finish. Small details, yes, but ones that elevate the experience for anyone who has already fallen for the craft.

The full collection is a reminder of how much joy there is in giving a gift with meaning. Whether it is a tool for a daily ritual or something to wear with pride, each item carries a touch of the warmth and creativity that the cafe has become known for.

How Matcha! has created more than a simple holiday guide. It is an invitation to pause, to savour, and to gift a little serenity at a time of year when it is needed most.