Sexy Fish Hooks Guests with a Clever Catch: The ‘Missing Fish’ Campaign

London’s dining scene is no stranger to theatrical flair, but few have perfected the art of playful elegance quite like Sexy Fish. As the iconic Berkeley Square restaurant celebrates a decade of exquisite dining, it’s casting an irresistible lure with its latest August initiative: the ‘Missing Fish Campaign.’

For those in the know, Sexy Fish’s chopstick rests are more than mere tableware—they’ve become an unlikely collector’s item. These distinctive, fish-shaped porcelain holders, etched with the cheeky inscription ‘Stolen from Sexy Fish,’ have a magnetic pull that’s seen them quietly vanish from tables at an astonishing rate. To date, an estimated 558,000 of these little beauties have swum off into the hands—and homes—of guests across all Sexy Fish locations.

This summer, Sexy Fish invites patrons to make amends for their culinary souvenirs. Anyone returning one of these elusive chopstick rests will be rewarded with a complimentary cocktail from the freshly unveiled X cocktail menu—a fitting prize for righting a playful wrong.

Marking ten years of style, sophistication, and a hint of mischievous charm, Sexy Fish’s new X cocktail menu is a curated collection of 20 reinvented classics. Each drink has been meticulously reimagined with the modern imbiber in mind, balancing timeless appeal with contemporary taste. Whether it’s a nuanced twist on a beloved favourite or a bold new creation, the menu offers an enticing spectrum of flavours that perfectly complement the restaurant’s vibrant atmosphere.

Sexy Fish’s ‘Missing Fish Campaign’ isn’t just a call to return stolen goods—it’s a celebration of community, indulgence, and a decade spent redefining the art of dining in London. So, if you happen to have a ‘Missing Fish’ chopstick rest lurking in your drawer, now’s the perfect moment to bring it back to Berkeley Square—and be rewarded with a cocktail worthy of the catch.