Wolf Blass Launch Limited Edition ‘House Of The Dragon’ Wine
HBO’s House of the Dragon is the hotly anticipated prequel to one of the most-watched TV series in history – Game of Thrones. To gear up for this exciting launch of Treasury Wine Estates’ award-winning premium wine brand, Wolf Blass, and Warner Bros. Consumer Products have partnered to launch a limited-edition wine which will be available in August, timed to the launch of House of the Dragon.
The Wolf Blass Fire & Blood Cabernet Shiraz is a deliciously fiery, classic Australian red blend to be enjoyed through every exciting moment of the new series. Launching in three distinct, fire breathing, limited-edition labels, the Wolf Blass Fire & Blood Cabernet Shiraz features the franchise’s most feared protagonists – The Dragons.
Tasting notes – Chris Hatcher, Wolf Blass Chief Winemaker
This cabernet sauvignon and shiraz blend is crimson red in colour with aromas of dark fruits, blackberry and ripe plums, with a lift of varietal cabernet on the nose and a hint of savoury spice.
The shiraz grape contributes a mid-palate fruit sweetness, with plush fruit weight, well balanced with structural oak and supportive tannins.
Julian Moon, Senior Vice President, Warner Bros. Consumer Products EMEA said, “We wanted to bring fans of the Game of Thrones franchise a wine aligned with the world of Westeros and with the anticipated premiere of House of the Dragon this summer, we knew this was the perfect time for such a wine. Wolf Blass has made something truly special, and we know fans will enjoy sipping Wolf Blass’ Fire & Blood Cabernet Sauvignon Shiraz while tuning in to House of the Dragon this August.”
Ben Blake, Head of Marketing EMEA at Treasury Wine Estates, adds; “Wolf Blass was born from the spirit of its founder to never settle but soar above the rest. The opportunity to therefore partner with Warner Bros. Consumer Products on a House of the Dragon-inspired wine was a no brainer.
“We’re delighted with the quality of the wine and the three unique labels are striking and will no doubt make Wolf Blass’ Fire & Blood Cabernet Shiraz a blockbuster with shoppers, regardless of whether they are returning Game of Thrones fans or tuning in to the franchise for the first time.”
Wolf Blass’ Fire & Blood Cabernet Sauvignon Shiraz (RRP £13-15) will be available nationwide in major UK retailers in August with House of the Dragon to air globally on 22nd August 2022, on Sky Atlantic and Now TV in the UK.